Hey, I'm Hendrika!

I’ve always been driven by a single question: How can I perform at my best in everything I do? My journey began in the karate dojo, where I discovered the power of discipline, resilience, and a champion’s mindset. These principles became the foundation of my approach to life and career.

In the world of IT and tech, I quickly realized that succeeding wasn’t just about skills—it was about mindset, strategy, and balance. Over 23 years in IT and a decade as an entrepreneur, I’ve learned what it takes to thrive in high-pressure environments without burning out.

But let’s be honest—being a woman in tech comes with its own set of challenges. I’ve faced the doubts, the expectations, and the moments of wondering if I truly belonged. It was my relentless focus on high performance that pushed me through those barriers and helped me rewrite the rules.

Learning the hard way

At a young age I had a huge interest in IT and entrepreneurship. I was one of the few girls who followed an IT education and when I was eighteen, I joined my brother’s company: eXpertise-IT. We quickly grew into a serious company with large customers. Until six years later my life took a drastic turn and my brother suddenly passed away. My private life was completely turned upside down, and I also faced difficult challenges in my career path. I learned the hard way how to run a business. With the necessary ups and downs, I have been a successful female entrepreneur for four years between all the “male violence” in the IT industry.

My passion for high performance

High performance isn’t just about working harder or faster—it’s about working smarter, leading with purpose, and achieving extraordinary results without sacrificing yourself in the process. It’s about building the mindset, habits, and tools to excel, no matter the odds.

That’s why I created She in IT: to empower women in tech with the skills, strategies, and confidence to break through barriers and lead extraordinary careers.

Through my books, blog, and speaking engagements, I share actionable insights to help others take control of their careers and thrive in a competitive world.

What I believe

Success is personal: Forget cookie-cutter career paths. Real success happens when you define it on your terms and have the guts to go after it. Authenticity isn’t just a buzzword—it’s your competitive edge. Own it.

High-performance isn’t for the faint of heart: High-performance isn’t about hustle for the sake of it—it’s about focus, discipline, and doing what others won’t to achieve what others can’t. It’s a mindset, a strategy, and a daily commitment to leveling up.

Balance isn’t optional; It’s NON-negotiable: You can’t crush it at work if you’re falling apart in life. Prioritize what fuels you—mentally, physically, and emotionally—or risk burning out. Balance isn’t weak; it’s a power move.

Tech needs women who play to win: Tech doesn’t need you to blend in; it needs you to show up and shake things up. Speak up, take the lead, and stop apologizing for being ambitious. The future of tech is bold, disruptive, and unapologetically female.

Ordinary isn’t an option: The world has enough people playing it safe. High performers take risks, think bigger, and refuse to settle. If you’re here to just get by, you’re in the wrong place. If you want extraordinary? Let’s go!